Connect Brevo (formerly Sendinblue) to Slack
Automate workflows between Brevo and Slack. No coding required.
What you can automate between Brevo (formerly Sendinblue) and Slack
These are the most popular automations teams set up between Brevo (formerly Sendinblue) and Slack. Each one runs automatically once activated — no manual steps.
Send message when new subscriber
Post a message to a channel automatically when someone joins your mailing list.
Add subscriber when new message received
Add someone to your mailing list automatically when a new message arrives in a channel.
Sync Brevo changes to Slack
Keep Slack updated when a recipient opens your email.
Get Slack alerts for Brevo
Never miss important Brevo updates with instant Slack notifications.
What syncs between Brevo (formerly Sendinblue) and Slack
When an event occurs in Brevo (formerly Sendinblue), the relevant data is automatically sent to Slack. Vayan maps the fields between both apps so the data arrives in the right format — no manual formatting or exports required.
Data from Brevo (formerly Sendinblue)
- Campaign data
- Subscriber lists
- Email opens / clicks
- Audience segments
- Tags
Data from Slack
- Messages
- Channel posts
- Mentions
- Thread replies
- File attachments
How to connect Brevo (formerly Sendinblue) to Slack
Follow these steps to set up your integration. The entire process takes under 5 minutes.
What you'll need
- An active Brevo (formerly Sendinblue) account
- An active Slack account with permission to install apps
- A free Vayan AI account (sign up takes 30 seconds)
Create your Vayan AI account
Sign up at vayanai.app — it takes 30 seconds and starts a 7-day free trial. You'll land on the dashboard where you can create your first workflow.
Authenticate Brevo (formerly Sendinblue)
Click "Add Connection" and select Brevo (formerly Sendinblue)from the app directory. You'll be redirected to Brevo (formerly Sendinblue)'s authorization page. Grant Vayan access to your campaigns, audiences, and analytics data. You control which lists and campaigns the integration can modify.
Authenticate Slack
Same process for Slack. Click "Add Connection," select Slack, and authorize access. Grant Vayan permission to read and post messages in your selected channels. You control which channels the integration can access.
Choose your trigger
Select what event starts the workflow. For this integration, popular triggers include: new subscriber in brevo or new message received in slack. The trigger fires automatically whenever that event happens — no manual intervention.
Configure the action
Define what happens when the trigger fires. For example: send message in slack. Map the data fields between Brevo (formerly Sendinblue) and Slack so the right information lands in the right place.
Test and activate
Run a test to confirm data flows correctly between Brevo (formerly Sendinblue) and Slack. Check that the fields map as expected, then toggle the workflow on. It runs 24/7 from here — Vayan handles retries, error logging, and monitoring automatically.
Why connect Brevo (formerly Sendinblue) and Slack?
Marketing campaigns generate time-sensitive data — opens, clicks, new leads. When that data reaches Slack in real-time, your team can act before the moment passes.
Tips for your Brevo (formerly Sendinblue) + Slack integration
Get more out of this integration with these best practices.
Who uses the Brevo (formerly Sendinblue) + Slack integration?
Teams across industries connect Brevo (formerly Sendinblue) and Slack to streamline their workflows.
Marketing managers running campaigns who rely on Slack for communication
Remote teams who need real-time data from Brevo (formerly Sendinblue)
Growth teams and remote teams collaborating across tools
Frequently asked questions
Everything you need to know about connecting Brevo (formerly Sendinblue) and Slack.
How do I connect Brevo (formerly Sendinblue) to Slack?
Sign up for a free Vayan AI account, then click "Add Connection" to authenticate both Brevo (formerly Sendinblue) and Slack via OAuth. Choose a workflow template — like syncing marketing events to communication actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.
What can I automate between Brevo (formerly Sendinblue) and Slack?
Common workflows include: post Brevo (formerly Sendinblue) campaign results to Slack channels, alert Slack when Brevo (formerly Sendinblue) leads hit scoring thresholds, share Brevo (formerly Sendinblue) A/B test winners in Slack, and notify Slack when Brevo (formerly Sendinblue) email sequences complete. Each can be customized with filters and conditions.
Is the Brevo (formerly Sendinblue) and Slack integration free?
Vayan AI includes 100 free actions per month on the Starter plan — enough for most small teams. If your Brevo (formerly Sendinblue)-to-Slack workflows need more volume, paid plans start at $49/month with unlimited workflows and priority execution.
Is my Brevo (formerly Sendinblue) data secure when connected to Slack?
Yes. Vayan uses OAuth 2.0 for authentication — we never store your Brevo (formerly Sendinblue) or Slack passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your marketing data is only accessed when a workflow runs, and you can revoke access at any time from your Vayan dashboard.
Can I sync data both ways between Brevo (formerly Sendinblue) and Slack?
Yes. You can set up workflows that trigger from either Brevo (formerly Sendinblue) or Slack. For example, create a workflow where Brevo (formerly Sendinblue) events update Slack, and a separate one where Slack changes sync back to Brevo (formerly Sendinblue). Each direction is configured independently so you have full control.
Do I need technical skills to connect Brevo (formerly Sendinblue) and Slack?
No coding is required. Vayan's visual workflow builder lets you configure triggers, actions, and field mapping with clicks. If you can use Brevo (formerly Sendinblue) and Slack, you can set up the integration. Most users are running their first workflow within 10 minutes.
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